Friday, 19 October 2012

Blog Assignment # 2


Privacy is dead, and Social Media holds the smoking gun”.


 
This is a quote and headline for an article written October 28, 2009 by Pete Cashmore, founder and CEO of “Mashable” (a social media blog site). In the article Pete tells us of a new camera called the “SenseCam”. This camera was developed by Microsoft Research and retails for $820. The camera is strapped around your neck and records and image every 30 seconds.  Vicon (who bought the licensing rights from Microsoft Research) intends to develop the camera for research work on Alzheimer’s and dementia. While research of these diseases is welcome, the original camera is available to the public for whatever purpose they decide. The dilemma he points out is even though we recognize the loss of privacy this new camera presents and the increase exposure to criminal behaviour, do we give up our privacy anyway because without sharing your life online you risk becoming non-existent in the virtual world? So much of our lives use social media: socializing, employment, and self-improvement. Every time a new Application is invented, it seems to be one more way to loose privacy. If you don’t get on board, you get left behind and if you get left behind, do you still exist? If no one can “Google” you, then do you really exist?   

 
Social media does put a gun to your back and tries to shove you along. The social networking sites Facebook, Twitter, Flickr, Tumblr and Pinterest (the list is long) all want you to join.  When I was young, there was a question my mom would ask (usually looking me right in the eye, slightly bent over and with hands on hips) “well, if so and so jumped off a bridge, would you jump off a bridge too?”  Since the answer was always “no”, I’ve grown up following my own path, making my own decisions on what was right for me. When I get home from work, I am too tired to sit in front of a computer screen typing when there is a perfectly good TV screen to watch and comfortable couch from where to watch it. I am that demographic that has little interest in spending oodles of time chatting with my fingers rather than a face to face visit that begins with a hug and smile. I know my friends have Facebook accounts and post pictures and their life story on line. In comparison, I have e-mail that comes to my blackberry. Quite frankly, I don’t want my social life on line and I don’t feel like I am worse off for it. In fact, whenever I add an email address into my contacts, my spam filter gets fatigued. I feel like I’m in that old shampoo commercial (I think it was “Prell” or “Pert”) where they say “I tell two friends and they tell two friends and so on and so on….” Perhaps one day, I will join the web race, but in the meantime; the more details that are posted the more vulnerable you become. Besides I have “friends” I have never heard of.


 
“Pound the pavement” used to be the only way to find a job.  In a human resources course I took, “drop off” applications and “cold calls” are still the number one source companies use to hire. One reason is that it shows initiative on the part of a person who has sought out the company for employment. Second, the hiring company doesn’t bear any recruitment costs.  However, LinkedIn would like you to join their site and network among professionals.  Joining and paying professional association fees is also an in. But regardless of the profession you are in, it is sometimes “who you know and not what you know that gets you places”. The pressure is on the get as many people to “know you”. Once again, it means putting details of your life online to gain access to opportunity.

 
 
“Tag you’re it” used to be an expression we yelled as kids while chasing each other around the yard. Now we are “tagged”. Photos are geo-tagged; phones have GPS and can be pinpointed by their signals. Any comments, photos posted in Facebook can be date, time and location stamped. "On Star" tracks your vehicle in real time. “Fitbit” is a pedometer that tracks your exercise and sleep patterns which then transmits the data. Even a satellite image of your home can be accessed on Google maps.

 
Where is personal privacy going? It is fast slipping away but not dead. Social Media has fired a shot across the bow and the curious come out to see. People need to take notice and exercise more care when it comes to what they are posting on line. It is personal, permanent and available to the billions of internet users. Things you can do to help yourself:
  • Be discerning,
  • Be careful not to post dates of activities or vacations.
  • Be critical of requests for money or verifying account information – notify the institution of suspected fraud
Remember the old saying: The best way to keep a secret is to not tell anyone.

 
Useful links for privacy protection




 
Interesting related articles








References
 
Boggan. (2010, December 31). Facecrook: As offences linked to social networking sites increase 7,000%, the terrifying truth about criminals targeting your home. Retrieved October 17, 2012. From
http://www.dailymail.co.uk/news/article-1340024/Facecrook-As-offences-linked-social-networking-sites-increase-7-000--terrifying-truth-criminals-targeting-home.html
 (2012, May 30). Accessing personal information under PIPEDA, Frequently asked questions. Retrieved October 17, 2012, from
 (2008, April 15). Identity Theft: What it is and what you can do about it. Retrieved October 17, 2012 from
 (2012, April 27) Identity Theft and Identity Fraud. Retrieved October 17, 2012 from
Campbell. (2012, September 9). Identity Theft Canada: Stolen IDs Used To Obtain Real Passports, RCMP Report Says. Retrieved October 17, 2012 from
 Cashmore. (2009, October 28). Privacy is dead, and social media hold smoking gun. Retrieved October 17, 2012 from
 Murphy. (2011. June 27). Social Media Statistics: Mind-Boggling Facts About the Medium. Retrieved October 17, 2012 from
 Leena. (2012, July 5). Social Occasion by Leena. Retrieved October 17, 2012 from